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Action-takers are Winners

Action-takers are Winners

It's already March and we all have big goals for 2024. Goals are great, but action is better. Big goals are important to running a successful, sustainable business. But, have you thought about the steps you need to take to reach those go...

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Commission Lawsuit Update

What the NAR Settlement Means for Buyer Agents

On Tuesday, we gathered our agents for a full-company conversation about NAR's settlement. Our agents were able to ask questions, provide their perspectives, and learn more about the results of the settlement while walking away with a solid...

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NAR Settled. Now what?

As I’m sure you have seen, this morning brought news from NAR that will shift the familiar buyer agent commission landscape. The development has caught our attention, but it should not steer us off course. NAR settled its lawsuit, agreeing...

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Prep Your Business for Buyer Agent Changes

I'm sure you've been following the current lawsuits about commissions within the real estate industry. In case you need clarification, one of the main objectives of the Department of Justice is to “decouple” commissions, meaning remov...

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Core-Values

Core Values MATTER

I know what you're thinking- "Core values? Really?" Hear me out. "Core values" are business buzzwords, and we all know that. I'm not going to sit here and say these are unique to us and we're on the cutting edge of innovation by having...

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Agent to Agent Communication

Perfecting the Art of Communication

It's so easy for agents to slip into an egotistical mindset when communicating with other agents. You get caught up in winning and making sure the other side loses, which leads to damaged relationships and bad reputations. I want to challen...

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Humanizing the Buying Experience

Humanizing the Buying Experience

People want to work with people who are fun and trustworthy.  After working with mostly buyers for just over 3 years, I've found the most success in the showings where I prepare fully, I have information my clients couldn't ...

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#WHOSNEXT

#WHOSNEXT has become a saying that we live by at Pemberton Homes. You’ve probably seen me use it or our agents around social media. Here’s the back story. Growing up in MN, we would often combine social gatherings with something o...

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The biggest mistake you can make

The biggest mistake you can make…

. . . is NOT structuring your day. One of the best things about being an agent is designing your day any way you want. However, that leaves a lot of room for distractions and slacking. This is the worst thing you can do for your business...

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Win the Day!

With a 35% decrease in transactions since July of 2021, how are you creating stability in your business? Our motto last year was "Who's Next?," focusing on finding that next buyer or seller to help. This year, we have shifted to "Win the Day...

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